http://blog.carlsbadinn.com Experience San Diego Sat, 10 Dec 2011 06:42:10 +0000 en hourly 1 http://wordpress.org/?v= http://blog.carlsbadinn.com/carlsbad-attractions/new-logo-for-carlsbad-inn-beach-resort/ http://blog.carlsbadinn.com/carlsbad-attractions/new-logo-for-carlsbad-inn-beach-resort/#comments Mon, 24 Jan 2011 20:05:12 +0000 admin http://blog.carlsbadinn.com/?p=148 read more]]> We have not only refreshed our look at the resort but check out our new logo!

Working with Jenny at verb design –letting her know how attached we were to the old logo and the history behind the design – she presented several options. All were fun and captured the Carlsbad Inn ambiance but one stood out.
The process was smooth for a logo revamp. David Brown, the Co-President of Grand Pacific Resorts, worked with Jenny directly. He then presented the logo to the owner of the hotel Jim Watkins, who 26 years ago etched out the concept of the logo on a paper napkin. With a quick nod our new logo was approved.
We love it, for many reasons but today the iconic symbol seemed even more fitting as I gave a tour of the resort and a sailboat floated by… Perfect!
Next, will be our website. Look for excited changes soon…

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